Things to Consider During Craft Shows

By Sam Weyland

if you decide to sell your crafts for the extra buck, you have to know how to work really hard. It's not always sunshine in a business, even here in the Sunshine State. You'll need to consider plenty of things, and if you don't think it through thoroughly, you'll end up with little to no profit from selling your wares.

What are the factors you need to consider? The next paragraphs will attempt to outline several;

1-Location: There are many fairs and festivals, especially here in Florida, on a yearly basis. But which ones do you go to? Surely you can't attend them all. So, my best advice is to choose a craft show near your area. Check out sites that list these events, and you will surely find them easily.

2-Supply: It would be damn presumptuous of you to go to a craft show with just some of your crafts. if you think highly of your work, then that's more reason for you to expect it to sell like pancakes. It probably won't, but at least you'll be prepared for it, should it happen. Running out of supplies mid-show will make you look woefully inept.

3-Marketing: You'll have to promote your goods, too. Bringing fliers may help, but I advise to start with the booth first. Jazz it up a little. Maybe put a colorful cloth on your table, or a lively banner up on top. Also make sure to arrange your wares properly on the counter. Presentation does a lot when you want to attract customers to your booth.

4-Prepare: Above all, you should be able to prepare. Preparation in this case does not refer to the ones above (though they are equally important); rather, you would be wise to expect the unexpected. Weather will not always be sunny, for example. Bring large plastic sheets to protect your crafts in the event of a downpour. There are other precautions to consider, but only experience can tell you for sure. - 20763

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